By Jason Chagnon, Masiello Employment Services

Community Wealth as seen through the eyes of a staffing and recruiting professional, and as an employer, takes on a very clear and tangible meaning.  We very often, almost daily, hear from employers about their challenges in attracting and retaining a skilled workforce. Employers are told that in order to attract that workforce they need to offer competitive benefits including paid time off, health insurance, retirement plans etc.  While that is true, it is often not a key differentiator for a job seeker. Why?  They have already come to expect those things. They may already be used to receiving those benefits.  They may actually consider those to be their minimum expectation.  So what can an employer do?  What do those regarded as employers of choice do?  They rely on Community Wealth.