The purpose of this project is to bring awareness to area business leaders on how easy it is to incorporate corporate social responsibility into their businesses. This will include an introduction about what CSR is, what is included under that umbrella with examples, why it’s important to think about, and how implementing some simple strategies can increase company morale, boost engagement, and increase profits. The COVID-19 pandemic and social injustices for George Floyd and Brianna Taylor have changed the modern workforce. Companies are offering hybrid work models, and increasing salaries but are missing a key component, people are looking for value-aligned workplaces with a strong community presence. They want companies that take a stance on social issues whether that be its people, environment, or the community at large. Now is the time for companies to include CSR in their business models and this workshop will teach companies how to do just that.

*This workshop is in-person.*

About the Instructor:

Gina Burke currently works at Red River where she runs Corporate & Community Engagement and leads their volunteer program and CSR team- InspiRED, she has been there 15 years. She is getting her master’s degree at Merrimack College in Community Engagement and this project will help her complete her capstone on corporate social responsibility. She believes that all businesses should be making a social impact and her hope is that this workshop launches into consultant work on the topic. She has led volunteer groups as large as 650 and loves to watch a volunteer day unfold not only for the organization she is supporting, but also for the group putting in the work.